January 12, 2022 2 min read
This charitable organization created the challenge in an effort to make a vegan world. Veganuary challenges people to go vegan for the 31 days of January with hopes that they will continue beyond with a vegan lifestyle.
Over half a million people participated in Veganuary 2021; participation rises year after year. Whether people decide to go vegan for animal welfare, the environment, or their health, many people take their individual motivations and discover all the benefits of going vegan during this challenge.
The Veganuary organization helps bring visibility to veganism. During the 2021 campaign, more than 852 new vegan products and menu options were launched in key campaign countries. Veganuary has become quite a trend; this is creating an increase in vegan, plant-based purchases, which is great motivation for a larger vegan market and increased support for vegan businesses.
Veganuary also serves as a support for those trying to go vegan during this challenge. By signing up for Veganuary, you receive access to a celebrity vegan cookbook, easy meal plans, nutrition guides and coaching emails.
So, if you or friends and family feel overwhelmed by making the leap into a vegan lifestyle, Veganuary can help. And even better, it’s free!
Does this sound super cool? It does to us! This organization solely runs on donations and has made such an impact already. If you’d like to help, you can donate to Veganuary and further the initiative toward a vegan world.
Veganuary suggests different fundraising efforts on their site that you can do if you’d like to raise more through an organized effort too! Another fun idea that they suggest is getting your whole workplace to participate in Veganuary together. Sometimes a group effort can really help with these types of challenges.
So if you’d like to get involved in this amazing challenge and organization, there are so many ways to participate. We love being able to share Veganuary with you and hope you join in on the vegan fun!
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